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Email template

Travel rewards promotion

Promote a rewards offer with a member balance panel, earning tiers from a list, and partner offers two a row.

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See the email before you edit.

Subject
Double miles on every coastal stay

Preheader
Book two nights or more before the deadline and your miles land at twice the usual rate. Book by Tuesday, November 24.

Usage guidance

Make it fit the send.

  • Supply the earning tiers as a list of nights and bonus, and the partners as a list of image, name, offer, and code. Both render from the data, so a three-tier promotion and a five-tier one share one source. Replace the Wayfare wordmark, hero, and partner images with your own PNGs.
  • Supply the first name, member number, balance, tier, headline, subhead, and deadline per send. Your program owns the booking, account, terms, preferences, and unsubscribe links.
  • The deadline is input, so the template never reads the clock and a scheduled send states the window you gave it. Colors are set for both light and dark appearance.
Variables

Data this template expects.

{{accountUrl}}
Link for account.
{{bookUrl}}
Link for book.
{{firstName}}
Value for first name.
{{headline}}
Value for headline.
{{memberNumber}}
Value for member number.
{{milesBalance}}
Value for miles balance.
{{offerEnds}}
Value for offer ends.
{{partners}}
Value for partners.
{{preferencesUrl}}
Link for preferences.
{{subhead}}
Value for subhead.
{{termsUrl}}
Link for terms.
{{tierName}}
Value for tier name.
{{tiers}}
Value for tiers.
{{unsubscribeUrl}}
Link for unsubscribe.

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