Membership promotion

Make it fit the send.

• Lead with the discount and the deadline.
• Let the plan comparison carry the upgrade case.

Data this template expects.

{{advertiseUrl}}

Link to the sender’s advertising or partnerships page.

{{appDownloadUrl}}

Link to download the sender’s mobile app.

{{claimOfferUrl}}

Link where the recipient claims the offer.

{{discountPercent}}

Discount amount shown on the offer (for example, 25%).

{{flexibleDatesImageUrl}}

URL for the flexible-dates illustration.

{{getAlertsUrl}}

Link where the recipient turns on alerts.

{{offerEndDate}}

Date the offer ends.

{{preferencesUrl}}

Link where the recipient manages email preferences.

{{promoCode}}

Code the customer enters at checkout.

{{promoCodeUrl}}

Link that applies the promo code.

{{socialFiveIconUrl}}

URL for the fifth social icon.

{{socialFourIconUrl}}

URL for the fourth social icon.

{{socialOneIconUrl}}

URL for the first social icon.

{{socialThreeIconUrl}}

URL for the third social icon.

{{socialTwoIconUrl}}

URL for the second social icon.

{{specificTripImageUrl}}

URL for the specific-trip illustration.

{{summitNowPrice}}

Discounted price of the top membership tier.

{{summitWasPrice}}

Original price of the top membership tier.

{{trailNowPrice}}

Discounted price of the mid membership tier.

{{trailWasPrice}}

Original price of the mid membership tier.

{{unsubscribeUrl}}

Link where the recipient changes email preferences.

{{websiteUrl}}

Link to the sender’s website.