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Email template

Rewards milestone

Motivate customers to complete milestones and unlock a tiered set of rewards.

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Rendered preview

See the message before you edit.

Subject
Complete a few milestones, unlock exclusive rewards

Preheader
Hit simple milestones and unlock perks worth having.

Usage guidance

Make it fit the send.

  • Show how many milestones remain and what each one unlocks.
  • List the reward tiers so the payoff is concrete.
Variables

Data this template expects.

{{accountLastFour}}
Account last four shown in the message.
{{airAccidentCover}}
Air accident cover shown in the message.
{{beSecureUrl}}
Link to be secure.
{{benefitIconUrl}}
URL for the benefit icon.
{{campaignCode}}
Campaign code the recipient can use.
{{continueGuideUrl}}
Link to continue guide.
{{diningCreditAmount}}
Dining credit amount shown in the message.
{{eventTicketCount}}
Event ticket count shown in the message.
{{familyMemberLimit}}
Family member limit shown in the message.
{{heroBannerImageUrl}}
URL for the hero banner image.
{{internetBankingIconUrl}}
URL for the internet banking icon.
{{internetBankingUrl}}
Link to internet banking.
{{learnMoreUrl}}
Link to learn more.
{{lockerDiscountPercent}}
Locker discount percent shown on the offer.
{{loungeVisitCount}}
Lounge visit count shown in the message.
{{maxRewardAmount}}
Max reward amount shown in the message.
{{milestoneCount}}
Milestone count shown in the message.
{{milestoneLabel}}
Milestone label shown in the message.
{{mobileAppIconUrl}}
URL for the mobile app icon.
{{mobileAppUrl}}
Link to mobile app.
{{mobileVersionUrl}}
Link to mobile version.
{{movieTicketCount}}
Movie ticket count shown in the message.
{{personalAccidentCover}}
Personal accident cover shown in the message.
{{recipientName}}
Recipient name.
{{rewardsCardImageUrl}}
URL for the rewards card image.
{{rmSmsKeyword}}
Keyword the recipient texts to reach the team.
{{rmSmsPhone}}
Phone number the recipient can text.
{{rmSmsShortcode}}
Short code the recipient can text.
{{secureChatIconUrl}}
URL for the secure chat icon.
{{secureChatPhone}}
Secure chat phone shown in the message.
{{secureChatUrl}}
Link to secure chat.
{{securityPolicyUrl}}
Link to security policy.
{{termsUrl}}
Link to the promotion’s terms.
{{tollFreePhone}}
Toll free phone shown in the message.
{{unsubscribeUrl}}
Link where the recipient changes email preferences.
{{webVersionUrl}}
Link to web version.
{{websiteUrl}}
Link to the sender’s website.
{{welcomeRewardAmount}}
Welcome reward amount shown in the message.

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