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Email template

Membership benefits promotion

Promote a paid membership with a price panel, benefits from a list with round icons, and one join action.

Rendered preview

See the email before you edit.

Subject
Everything the coast opens up, in one membership

Preheader
One flat price a year for lounges, bags, tables and first booking on every Wayfare trip. Start with a 30-day free trial and cancel any time before March 14, 2027.

Usage guidance

Make it fit the send.

  • Supply the benefits as a list of icon, title, and detail; they render two a row, so a four-benefit tier and a seven-benefit one share one source. Replace the Wayfare wordmark, panel band, and benefit icons with your own PNGs.
  • Supply the price, billing note, trial terms, and renewal date per send, so the email states the exact offer the recipient is being charged for.
  • One join button carries the action and a compare-plans link carries the hesitation. Colors are set for both light and dark appearance.
Variables

Data this template expects.

{{benefits}}
Value for benefits.
{{billingNote}}
Value for billing note.
{{comparePlansUrl}}
Link for compare plans.
{{firstName}}
Value for first name.
{{headline}}
Value for headline.
{{joinUrl}}
Link for join.
{{preferencesUrl}}
Link for preferences.
{{priceLabel}}
Value for price label.
{{renewsOn}}
Value for renews on.
{{subhead}}
Value for subhead.
{{supportEmail}}
Email address for support.
{{trialLabel}}
Value for trial label.
{{unsubscribeUrl}}
Link for unsubscribe.

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