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Email template

Membership benefits promotion

Promote one membership with benefits as badges two across, then the price and the free month drawn as three stops.

Rendered preview

See the email before you edit.

Subject
What Overland adds to every trip you already take

Preheader
You booked four trips with the club this year on the free plan. Here is what the Overland membership would have added to each of them. The first month is free; cancel before March 14 and you pay nothing.

Usage guidance

Make it fit the send.

  • Supply the benefits as a list of icon, title and detail; they render two across, so a four-benefit plan and a six-benefit one share one source.
  • Supply the price, the billing note, the trial label and the two dates per send. The three stops are today, the reminder date and the first payment date, so the email states the exact terms the recipient is agreeing to.
  • One join button carries the action and a compare link carries the hesitation. The support address and terms link are input.
  • It is written for Longitude, a fictional members' travel club. Replace its mark, the hero and the benefit badges with your own images. Every color is a theme token, and the look comes from starter.css.
Variables

Data this template expects.

{{benefits}}
Value for benefits.
{{billingNote}}
Value for billing note.
{{comparePlansUrl}}
Link for compare plans.
{{firstName}}
Value for first name.
{{headline}}
Value for headline.
{{homeUrl}}
Link for home.
{{joinUrl}}
Link for join.
{{preferencesUrl}}
Link for preferences.
{{priceLabel}}
Value for price label.
{{reminderOn}}
Value for reminder on.
{{renewsOn}}
Value for renews on.
{{subhead}}
Value for subhead.
{{supportEmail}}
Email address for support.
{{termsUrl}}
Link for terms.
{{trialLabel}}
Value for trial label.
{{unsubscribeUrl}}
Link for unsubscribe.

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