Long-form newsletter

Make it fit the send.

• Open with the lead story and keep the sponsor block clearly labelled.
• Close with a scannable reading list so subscribers always have a next click.

Data this template expects.

{{advertiseEmailUrl}}

Link to advertise email.

{{authorAvatarUrl}}

URL for the author avatar image.

{{authorProfileUrl}}

Link to author profile.

{{bookUrl}}

Link to book.

{{commentIconUrl}}

URL for the comment icon.

{{commentUrl}}

Link to comment.

{{communityUrl}}

Link to community.

{{concordStoryUrl}}

Link to concord story.

{{founderQuoteUrl}}

Link to founder quote.

{{heroImageUrl}}

URL for the hero image.

{{leakStoryUrl}}

Link to leak story.

{{likeIconUrl}}

URL for the like icon.

{{likeUrl}}

Link to like.

{{marketReportUrl}}

Link to market report.

{{northbeamStoryUrl}}

Link to northbeam story.

{{platformCtaImageUrl}}

URL for the platform cta image.

{{podcastCastUrl}}

Link to podcast cast.

{{podcastGenericUrl}}

Link to podcast generic.

{{podcastImageUrl}}

URL for the podcast image.

{{podcastStreamUrl}}

Link to podcast stream.

{{postUrl}}

Link to post.

{{publishDate}}

Newsletter publication date.

{{quoteOfWeekUrl}}

Link to quote of week.

{{quoteSourceUrl}}

Link to quote source.

{{readInAppIconUrl}}

URL for the read in app icon.

{{readInAppUrl}}

Link to read in app.

{{reading1Url}}

Link to reading1.

{{reading2Url}}

Link to reading2.

{{reading3Url}}

Link to reading3.

{{reading4Url}}

Link to reading4.

{{reading5Url}}

Link to reading5.

{{repostIconUrl}}

URL for the repost icon.

{{repostUrl}}

Link to repost.

{{shareIconUrl}}

URL for the share icon.

{{shareMailIconUrl}}

URL for the share mail icon.

{{shareNotesIconUrl}}

URL for the share notes icon.

{{shareSocialOneIconUrl}}

URL for the share social one icon.

{{shareSocialTwoIconUrl}}

URL for the share social two icon.

{{shareUrl}}

Link to share.

{{sponsorImageUrl}}

URL for the sponsor image.

{{sponsorUrl}}

Link to sponsor.

{{stagnationStoryUrl}}

Link to stagnation story.

{{statOfWeek}}

Stat of week shown in the message.

{{statStoryUrl}}

Link to stat story.

{{subscribeUrl}}

Link where a reader can subscribe.

{{subscriptionPrice}}

Subscription price shown in the message.

{{tipsEmailUrl}}

Link to tips email.

{{unsubscribeUrl}}

Link where the recipient changes email preferences.

{{upgradeUrl}}

Link where the customer selects a paid plan.

{{usersStoryUrl}}

Link to users story.

{{valuationStoryUrl}}

Link to valuation story.