Founder of Samva
Saatvik Arya
Saatvik Arya is the founder of Samva. He writes about building products with email.
Articles by Saatvik
Design email for humans and AI agents
Put the ask in the first lines, write the action as live text, and keep the reply on the same thread. A Samva mailbox lets your agent answer it.
Write verification emails Gmail can copy
Write a verification email with one code at the top of the text and HTML. Gmail's Copy code button is a reported app behavior, not a published sender rule.
Why Copy-Paste DNS Records Stall Domain Setup
Copy-paste DNS records stall email domain setup through registrar field quirks, long DKIM values, and silent waits. See how a connected provider avoids them.
Email bounce back: hard bounce or soft bounce
A hard bounce is permanent and a soft bounce is temporary. Read the SMTP code, stop sending to dead addresses, and see how Samva suppresses them.
Why are my emails going to spam? How to fix it
Why emails go to spam and how to fix it: tell delivery failures from spam placement, then check authentication, bulk-sender rules, audience, and content.
What Is an Email Suppression List? How It Works
Understand why email addresses are suppressed, how suppression differs from unsubscribe, and what to check before removing a block.
Introducing the email API for your app
Send product email, edit email templates, and handle replies in your application. Get started with Samva’s API, dashboard, and guides.
How to Warm Up a New Email Domain: A Schedule
Learn how to warm up a new email domain, build an email warmup schedule, and monitor sender reputation before increasing your sending volume.
Gmail BIMI Logos and Verified Checkmarks
Learn what Gmail requires for BIMI brand logos, why its verified checkmark needs a VMC, and how to troubleshoot DNS, SVG, and certificate evidence.
One-click unsubscribe (RFC 8058) explained
Set List-Unsubscribe and List-Unsubscribe-Post, then honor one POST, for Gmail and Yahoo bulk senders. Transactional mail such as password resets stays exempt.
Transactional vs Marketing Email Explained
What separates transactional from marketing email, and why the split shapes consent, deliverability reputation, sending domains, and suppression lists.